Geffen Data has issued a proper apology in response to controversy over a social media put up by one in all its executives.
Earlier this week, a fan of BTS’s Jimin posted on X (previously Twitter) asking about his upcoming pre-release single “‘Smeraldo Garden Marching Band,” which is due out tonight.
Tagging Geffen Data (BTS’s U.S. distributor), its mother or father firm Common Music Group, and Ray Kurzeka (senior vp and head of streaming at Geffen), the fan wrote, “The place are the iTunes pre-orders for Jimin’s ‘Smeraldo Backyard Marching Band’ out subsequent week June twenty eighth? Additionally present a EU model with no random inclusions in an effort to have an even bigger affect on the UK Album Chart.”
Ray Kurzeka responded by linking Gracie Abrams’ “us.” that includes Taylor Swift and writing, “tune of the 12 months…”
After followers expressed outrage at this response, which many noticed as dismissive and even mocking, the phrase “GEFFEN APOLOGIZE TO JIMIN” started trending on X.
On June 27 native time, Geffen Data launched the next assertion:
An worker of our label issued a single put up on his private social media account in response to an inquiry from followers of Jimin. This was made by mistake and by no means displays both the views of the worker or these of our firm. Each he and the corporate are deeply sorry that this occurred. The put up doesn’t adjust to the corporate’s social media coverage.
Our compliance crew is addressing this with him straight and implementing enhanced controls throughout the corporate to guarantee that it by no means occurs once more. As we tackle this matter, we request that followers chorus from any private assaults.
We want to guarantee you that the scheduled launch of Jimin’s second solo album, “MUSE,” will proceed as deliberate with none affect.
Jimin’s pre-release single “‘Smeraldo Backyard Marching Band” (that includes Loco) will drop on-line on June 28 at 1 p.m. KST, three weeks forward of the discharge of his second solo album “MUSE” on July 19.